Yesterday, I have been browsing the web as usual. Looking for what’s new out there, something interesting when I stumbled upon this article on TechCrunch. The article was called “For the Single Founder Who Can’t Code”. I am in the market. Single Founder and want to code but I am still rather noobish, maybe I can learn a thing or two. Of I go to read.
It is not “A hitchhikers Guide to Coding stardom” which is what I expected and hoped for but rather some well thought out words of wisdom to entrepreneurs. The article was written by Mike Hagen who is a guest host at TechCrunch but that’s not all. Mike Hagen is also founder and CEO of Undrip. He was previously the founder of Zinch which was acquired by Chegg last year.
The article was insightful and informative so I kept reading. About the 5th bullet down this header came up “Money Can’t Buy Everything”. Now how often do you hear this phrase? Frequently touted as a myth and idealism this phrase is often quickly dismissed as crazy talk. Like Mike, I urge individuals as well as enterprises to rethink the strategy. Don’t be so quick to dismiss this idea.
Money Can’t Buy Everything
When you can’t inspire people to join you, it’s very tempting to use that cash in your piggybank to hire a contractor/freelancer to do the work. You want to pay to play.
That rarely works.
I was a design freelancer in college. I would ask for as much money as possible, and I would try to spend as little time on it as possible. That was the name of the game. Contractors just aren’t invested in the long-term success of your product. They’re gypsies moving from one thing to the next. The lack of ownership and commitment will cost you more money, more time and more heart ache in the long run.
What happens when your freelancer is “done”? We all know products are never done. So soon you find yourself back at square one, having to pay someone to fix bugs, tweak features, etc. That hole in your pocket gets larger and larger.
For most that’s just not sustainable. Sooner or later you’re gonna need to inspire people to join you. You’re gonna need partners, owners, motivated team members. A little contract work is never bad when you’ve got people who can maintain, manage, and build the product where it leaves off.
Something struck me in these words. I have been working for a few enterprises, fortune 500’s and cooperation’s and explored the self employed realm as well as the small business side of things. I certainly noticed that the larger an organization gets the less this idea is valued.
Why is it that primarily the small players actually care about what is going on in their business and how it’s is run?
Because they still have a vested interested in their business and product and it is not always money.
It has almost become custom for large companies, growing small business and fast growing internet companies to outsource everything for the sake of growth. To give people the the power to make decisions about your creation that have no vested interest in your business other then capital. A lot of capital, preferably with as less effort as possible and with a as large as possible return on investment. Don’t expect them to remember what the actual product is.
Now this is a very general statement and certainly does not apply to every business and company out there but there are many of them. I also noticed that companies that are rather established and have history are more likely to return to this “Employee value” concept and understand that someone who is not only working for you but also can see his/her life improve and plan for a future will be more likely to provide quality work and won’t mind to go the extra mile every now and then to give your product the little bit of extra “humph” that makes it stand out from the rest.
By employing someone to do the same job that would otherwise be outsourced and by reimbursing that person properly and with adequate benefits you create not only a healthy work environment and a good relationship but also a team with vested interest in your organization and your product. Keeping somebody happy, healthy and secure can be a very impressive motivator.
At the end of the day, it is about covering someone’s basic needs.
“Money Can’t Buy Everything” | “You get what You pay for” | “You receive what You give”
Big business and growing business do not believe in karma it seems.
Toshiba announced their THNSNF SSD series today. The announcement was long overdue as currently Toshiba’s fastest SATA offering is the HG3 series, which was released in January 2010. The name of the new series is certainly not the most user friendly but it should be kept in mind that so far Toshiba has only sold their SSDs to OEMs, so the naming is not that important.
THNSNF will finally bring SATA 6Gb/s support to Toshiba SSDs, and the series is based on Toshiba’s own controller. Toshiba has definitely taken their time developing this controller considering we saw the first SATA 6Gb/s SSDs (Crucial’s RealSSD C300) in early-2010—over two years ago—and the first such SSDs hit retail (albeit with some growing pains) in February 2010. The actual model number of the controller is still unknown, but it’s possible that it’s the same controller (TC58NC5HJGSB-01) that surfaced in IO-Data’s SSDs a couple of months ago. On the other hand, Toshiba is known for quality and reliability with their SSDs, so it’s not that surprising that it took this long for them to test and validate a SATA 6Gb/s contoller—it can easily take over a year of validation to make sure everything works properly.
On top of the brand new controller, Toshiba is also using their own state of the art 19nm Toggle-Mode 2.0 MLC NAND. Some of Toshiba’s 24nm NAND used Toggle-Mode 2.0 interface as well so it’s not brand new, but at 400MB/s it’s faster than what ONFi can provide at this point. Toshiba is in fact the first SSD company to announce SSDs based on sub-20nm NAND, though we should start seeing 64Gb 20nm IMFT NAND soon unless Intel and Micron have issues with the new process node. Here’s the overview of the new Toshiba SSDs.
|Toshiba THNSNF Series Specifications
||64GB, 128GB, 256GB, 512GB
||64GB, 128GB, 256GB
||461MB/s (440MB/s for 64GB)
|4K Random Read
||80K IOPS (50K IOPS for 64GB)
|4K Random Write
||35K IOPS (25K IOPS for 64GB)
The ‘xxx’ in the model numbers represent the capacity of the drive, so a real model number would look like TNSNF256GBSS for a 256GB 2.5″ 9.5mm THNSNF drive for example. In the light of performance, it seems that Toshiba’s decision not to rush the controller has resulted in good returns. Random write IOPS could be better but other specifications look very, very promising. 440MB/s sequential write for a 64GB SSD would make the THNSNF one of the fastest 64GB SSDs on the market.
Toshiba is also touting the THNSNF series as very power efficient and they claim a power consumption of less than 0.1W in the press release. The press release does not mention how the power consumption was tested but even for idle power consumption 0.1W is extremely low—so far the best we have tested is 0.27W. Utilizing smaller process node NAND obviously helps with power consumption, but Toshiba must have paid a lot attention to power consumption in their controller and firmware design as well.
Today Toshiba is only making a product announcement as the THNSNF series is not even in production yet. According to the press release, mass production will begin in August 2012 and hence availability should be later in 2012. Again, I would like to emphasize that Toshiba has only sold their SSDs to other OEMs, so it’s likely that you won’t see these drives in stores. However, another SSD OEM may buy and rebrand the THNSNF series, which is what Kingston did with their SSDNow V+100 series.
As a final thought, Apple is a huge OEM that has been getting most of their SSDs from Toshiba. All Macs except the MacBook Air come with Toshiba HG3 SSD if the buyer chooses to configure their Mac with an SSD. MacBook Air SSDs are sourced from both Toshiba and Samsung, mainly to avoid component shortage given the popularity of the MacBook Air, though our own testing revealed the Samsung-equipped MBA’s offered better performance. The THNSNF series would be a logical upgrade path for Apple, though on the other hand the availability is later this year; Samsung has been shipping their 830 SSD series for nearly a year now. Now that mobile Ivy Bridge is out, we should see where Apple is going in matter of months, maybe even weeks. Either way, Macs are in need of SATA 6Gb/s SSDs and it’s always possible that Apple will surprise us by going with a totally different brand. Or who knows, maybe they have developed something in the house after the Anobit acquisition?
Source: Toshiba Press Release